Technical SEO services
Expert technical SEO services.
Boost your search engine visibility with expert technical SEO services.
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Boost your website performance and search engine visibility with our technical SEO services. Our SEO team will investigate the behind-the-scenes elements that influence your website’s rankings, from enhancing site speed to optimizing mobile responsiveness. We address issues like crawl errors, broken links, and duplicate content that can impact a search engine’s ability to access and index your site. With Rankwise, you get a site that’s fast, secure, and easy to navigate, helping search engines—and users—find you quickly.
Why technical SEO matters.
Technical SEO builds a strong foundation for a successful website. It ensures search engines can easily crawl and index your site, which boosts visibility.
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Without technical SEO, slow load times, broken links, and poor mobile performance can prevent your site from reaching its full potential on search engines like Google.
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When search engines find errors or security risks, your rankings drop, and you lose valuable traffic.
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Focusing on technical SEO makes your site faster, safer, and more user-friendly, leading to better search engine rankings. Better rankings will help you bring more organic visitors to your website.
Increases user engagement
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Faster load times keep visitors on your site longer, reduce bounce rates, and meet search engine speed standards, which can improve rankings and conversions.
Improves mobile experience
Optimizing for mobile users helps capture more traffic, as search engines prioritize mobile-friendly sites. This builds a positive user experience for all.
Reduces crawl errors
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Fixing crawl errors ensures search engines can access and index all important pages, making your content more visible and boosting your search engine rankings.
Enhances site security
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With HTTPS and other security standards, technical SEO protects user data, builds trust, and helps your site rank higher in secure search results.
Technical SEO process.
Get your website ready to rank.
Ready to boost your site’s visibility and attract more traffic? Our technical SEO process is designed to take your website to the next level with targeted optimizations that make a real impact. Whether you’re aiming for higher rankings, improved user experience, or increased conversions, our expert team has the skills and experience to deliver results.
Top technical SEO services we offer.
Comprehensive technical SEO services to enhance your website performance.
Site audit
We run a comprehensive audit to identify technical issues impacting your site’s performance, from broken links and missing metadata to slow pages and crawl errors.
Crawl error fixes
We detect and resolve crawl errors that prevent search engines from accessing your site’s important pages, ensuring your content is fully indexable and ranks higher.
Mobile optimization
We check whether your website provides a smooth, responsive experience on mobile devices. Mobile-friendly sites typically capture more traffic than non-mobile friendly sites.
HTTPS review
We secure your site with HTTPS, protecting user data and fostering trust. This can improve search rankings, as Google values secure, reliable websites.
XML sitemap creation
We create and submit XML sitemaps to ensure search engines can efficiently find and index all your website’s important pages for better search engine visibility.
Robots.txt management
We optimize your robots.txt file, giving search engines clear instructions on which pages to crawl or skip, ensuring only essential content gets indexed.
Structured data markup
We identify pages that can benefit from structured data (schema markup). Schema helps search engines better understand your content, enhancing your site’s visibility.
Broken link repair
We identify and fix broken links, which improves user experience, helps retain site authority, and ensures search engines fully navigate your site without issues.
Page speed optimization
We boost page load times by optimizing images, scripts, and server response, improving user experience and increasing your chances of ranking higher on search engines.
3 Things you can expect from technical SEO improvements.
Higher rankings
With optimized site speed, mobile-friendliness, and crawlability, your website stands a much better chance of ranking higher on search engine results pages.
Increased organic traffic
Enhanced visibility, faster page speed, and mobile optimization attract more organic traffic, putting your site in front of more potential customers.
Better user experience
Faster load times, secure browsing, and seamless navigation make your site more appealing to visitors, reducing bounce rates and increasing conversions.
When to invest in technical SEO services.
Low search engine rankings
If your search engine rankings are low, technical SEO addresses site issues that may be holding you back, boosting visibility and driving more organic traffic.
Declining organic traffic
If your site’s organic traffic is dropping, technical SEO can help identify and fix issues that might be preventing search engines from showing your site.
Frequent error messages
If users see errors or broken links, technical SEO can fix these issues. This improves navigation and makes sure search engines can fully index your site.
Mobile usability issues
As more users browse on mobile, a poor mobile experience can hurt organic traffic. Technical SEO ensures your site is mobile-friendly and accessible.
Industries that can benefit from technical SEO.
Technical SEO enhances search visibility, site performance, and security, adding value across all industries. From law firms and tech companies to e-commerce, healthcare, and government, every sector benefits from a well-structured website that’s easy for search engines to crawl, fast for users to navigate, and secure for all. Optimized technical elements attract more visitors, improve engagement, and support higher conversions.
Industries we serve:
- Legal services
- E-commerce
- Technology & SaaS
- Health and wellness
- Restaurants and hospitality
- Education and e-learning
- Financial services
- Real estate
- Government and public Sector
- Local businesses and startups
Get technical SEO services.
Technical SEO Frequently Asked Questions.
Technical SEO is the process of optimizing the backend structure and code of your website so that search engines can easily find, crawl, and understand your website. It involves tasks like improving site speed, making your site mobile-friendly, fixing broken links, securing your site with HTTPS, and creating XML sitemaps. Technical SEO is essential because it ensures search engines can fully access your content, which helps improve your rankings and makes your site more user-friendly.
Technical SEO ranking factors are the backend elements of your website that impact how search engines rank it. Key factors include:
- Site Speed – Faster loading pages improve rankings and user experience.
- Mobile-Friendliness – Mobile-friendly sites rank better as search engines prioritize mobile usability.
- SSL/HTTPS – Secure sites build user trust and are favored by search engines.
- Crawlability – A clear site structure and proper robots.txt help search engines easily access and index pages.
- XML Sitemap – A sitemap ensures search engines find all your site’s important pages.
- Structured Data – Schema markup helps search engines understand content, increasing chances for rich results.
- Fixing Broken Links – Fixing or removing broken links prevents crawl issues and improves user experience.
To optimize your technical SEO, follow these steps:
Run a Site Audit – Use SEO tools like Google Search Console to find issues like broken links, crawl errors, and duplicate content.
Improve Site Speed – Compress images, enable caching, and minify CSS and JavaScript to make your site load faster.
Make Your Site Mobile-Friendly – Ensure your site is responsive, so it works well on mobile devices, which search engines prioritize.
Secure Your Site with HTTPS – Switch to HTTPS to protect user data and gain a small ranking boost.
Fix Crawl Errors – Use Google Search Console to identify and fix any crawl errors, ensuring search engines can access your content.
Add an XML Sitemap – Create and submit a sitemap so search engines can quickly find and index all your pages.
Implement Structured Data – Add schema markup to help search engines understand your content and increase the chance of rich snippets.
Technical SEO is essential because it helps search engines crawl, index, and understand your website. This improves your chances of ranking higher on the search engine results page (SERPs). It addresses issues like slow page load times, mobile usability problems, and security vulnerabilities, making your site more accessible and user-friendly. Without technical SEO, search engines may struggle to find or understand your content. This can hurt your rankings and reduce your organic traffic. Proper technical SEO ensures your site is optimized for both search engines and users, leading to better visibility, engagement, and conversions.
The cost of technical SEO services varies depending on the scope and complexity of your website’s needs. Generally, prices range from $500 to $5,000 for a one-time audit and basic fixes. Ongoing services can cost between $1,000 and $10,000 per month. The cost depends on factors like the size of your website, specific technical issues, and the depth of optimization required. Investing in technical SEO can provide significant returns, improving site performance, visibility, and traffic over time.
While technical SEO can greatly improve your site’s visibility and performance, no one can guarantee specific results, as rankings depend on many factors beyond our control, including search engine algorithms and competitor actions. However, we do guarantee high-quality work that addresses critical technical issues, enhancing your site’s overall health and user experience. With consistent improvements, most clients see positive changes in rankings, traffic, and engagement over time.
Results from technical SEO improvements typically start to appear within a few weeks, but full effects can take several months. After we fix technical issues, search engines need time to crawl, index, and re-evaluate your site. Factors like the size of your site, the type of issues resolved, and how often search engines visit your site can influence the timing. Generally, you’ll see gradual improvements in rankings, traffic, and site performance within 3-6 months.
You should perform technical SEO audits at least twice a year to keep your site optimized and free of issues. Regular audits help catch problems like broken links, slow page speeds, and crawl errors that can hurt your rankings over time. If you frequently update your website or make major changes, consider quarterly audits to ensure everything stays in top shape for search engines and users.
Here are key technical SEO strategies we use to boost your site’s performance:
Comprehensive Site Audits – We start with a full audit to uncover and prioritize technical issues affecting your site’s visibility and usability.
Crawlability and Indexing Optimization – We ensure search engines can easily access and index your content by fixing crawl errors, updating your robots.txt, and creating XML sitemaps.
Page Speed Enhancements – We optimize load times by compressing images, minifying code, and leveraging browser caching, which improves user experience and search rankings.
Mobile Optimization – We make your site responsive and user-friendly on mobile devices, capturing mobile traffic as search engines prioritize mobile usability.
Security Setup with HTTPS – We secure your site with HTTPS, which protects user data and improves trust and search engine rankings.
Structured Data Implementation – We add structured data (schema markup) to clarify your content for search engines, increasing your chances for rich results.
Duplicate Content Resolution – We identify and resolve duplicate content issues, helping avoid ranking penalties and ensuring your site has unique, valuable content.
Broken Link Fixing – We find and fix broken links to improve user experience and ensure search engines can fully navigate your site.
Yes, you can perform some technical optimizations yourself, especially if you’re comfortable with website tools and SEO basics. Tasks like improving site speed, checking mobile-friendliness, and fixing broken links can be managed with tools like Google Search Console, PageSpeed Insights, and various SEO plugins. However, technical SEO can get complex, involving things like structured data markup, crawl error fixes, and secure HTTPS setup. For these, it may be best to work with experts who can handle advanced optimizations effectively and ensure no critical issues are overlooked.
Yes, technical SEO can increase organic traffic by making your site easier for search engines to crawl, index, and understand. When you optimize elements like site speed, mobile usability, and security, you improve your chances of ranking higher on search results, which brings in more visitors. Technical SEO also enhances user experience, which can lead to lower bounce rates and longer visits—factors that positively impact rankings. With better visibility and a site optimized for search engines, you attract more organic traffic over time.
SEO is a broad term that includes strategies to improve a website’s visibility in search engines, such as keyword research, content creation, link building, and user experience optimization. It covers both on-page and off-page factors that influence rankings. Technical SEO, however, focuses specifically on optimizing the backend structure of a website to ensure search engines can easily crawl, index, and understand it.
